Subway and WNYR Feed Hungry Kids





WATERLOO – Hundreds of people will be able to celebrate back to school with a nutritious Subway lunch, thanks to a donation from WNYR radio and Subway to Trevor’s Gift backpack feeding program.

Jim Schreck, WNYR radio personality, donated 50 $10 Subway gift cards to the program to feed hungry children in Waterloo.  Doris Wolf, Trevor’s Gift co chair, was delighted.  She said each card can purchase two “$5 foot long” subs, which when cut in half could feed 200 people.

“I am dismayed by the number of hungry children in my hometown,” Schreck said.  “I’ll do whatever I can to help.  I was thrilled to work with Subway to provide these gift cards. It’s a great thing. I’m so glad we could help.”

“We are so grateful to Subway for their generous donation,” Wolf said. “Every week we hear stories about the growing need for nutritious food for our children and families. This gift will really help make a difference.”



Left to right, Jim Schreck, WNYR Radio personality; Melody Millar, senior marketing consultant, Finger Lakes Radio Group;  Doris Wolf and Kaaren Gerlach, co chairs, Trevor’s Gift backpack feeding program


The gift cards will be randomly placed in the backpack bags when Trevor’s Gift is distributed to children in prekindergarten through grade 12 in Waterloo beginning Friday, Sept. 14. About 150 children are expected to receive the bags of food each week

The backpack food is designed to help feed the children over the weekend, when they don’t have access to school breakfast and lunches. The food is purchased through Foodlink in Rochester.  Larkin Kimmerer from Foodlink said studies have shown that more than 90 percent of children who receive backpack food share it with other children and adults.  That’s why this year the backpack sacks will contain full size cans of fruits and vegetables and packages of mac and cheese.

The principal at Skoi Yase school recalled one little first grade boy who received Trevor’s Gift last year.  Children at the primary school who receive Trevor’s Gift leave their backpacks outside the classroom door in the morning.  Each week the little boy left his backpack even though he hadn’t turned in the required permission slip from his parent to receive the food.  After trying unsuccessfully to convince the youngster to return the permission slip, his teacher sent him to the principal’s office. “I can’t ask my mother to sign the paper,” the little boys said. “Why not?” asked the principal.   “Because this is what I do to help feed my family,” the youngster said. Needless to say, the first grader - and his family – continued to receive Trevor’s Gift through the school year.

The program is funded through grants from Wegmans and Nutrikids and from generous people in the community.  It costs about $150 to feed a child for the school year.  In its first two years, Trevor’s Gift has distributed 10,000 backpack food packages.

This summer, Trevor’s Gift fed 56 kids each week through the summer rec program.  At the close of the program, the children held a penny carnival and donated the proceeds to Trevor’s Gift.

And this summer,  the families at Junius Ponds Cabins and Campgrounds presented the proceeds from their annual campgrounds carnival to the program.  It is the largest one-time gift Trevor’s Gift has received.  “We were absolutely blown away by the gift from Junius Ponds and the Dadson family,” said Trevor’s Gift cochair Kaaren Gerlach. “As the cost of food continues to rise and the need to combat hunger grows, it is humbling to see how much families and organizations care for each other in our area. We are so grateful.”

All volunteers work for free. No expenses are reimbursed. Every penny donated goes directly to feed hungry kids right here in Waterloo.

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